Sunday, November 20, 2011

2012 Olympics, of Retail Development: Westfield Stratford City is Off to a Fast Start





(All Images Above from Westfield's Website)

Aside from thousands of athletes and visitors, the Olympics bring unprecedented development to the host city. Sports venues, the Olympic Village, infrastructure and transportation improvements are planned years in advance and begin to take shape as the opening day draws near. 

To capitalize on the millions of visitors and the international spotlight the Olympics generate, developers have been equally busy planning and building retail developments to serve those visitors and claim a piece of the economic pie. Visa, in its London 2012 Olympic and Paralympic Games Expenditure and Economic Impact report estimates that the 2012 Olympics could generate in excess of $1 Billion in additional consumer spending and those dollars, pounds, euros, and countless other currencies will be spent lodging, shopping and eating in these strategically placed developments.